Carta Blanca is a creative experience I designed to encourage people to slow down, reconnect with their creativity, and explore new ideas through art and meaningful conversations.

Developed in collaboration with MOG Selection, the experience brought together creativity and wine in a relaxed environment where participants could experiment, reflect, and create without the pressure of achieving a perfect result. The concept was built around the idea that creativity flourishes when we allow ourselves the space to play, observe, and enjoy the process.

The workshop was designed as a multisensory experience where creativity became the central element and wine acted as both inspiration and a catalyst for conversation.

Participants explored three different stations that encouraged experimentation, personal expression, and connection with others. Rather than focusing on technical skills, the experience invited people to embrace curiosity, build their own sketchbooks, and rediscover the joy of creating.

From the initial concept to the final experience, I led the creative development of the workshop, including:

• Creative concept development

• Experience design

• Workshop planning

• Visual identity and communication

• Creative exercises and materials

• Collaboration with MOG Selection

• Event promotion and creative direction