Speak More With Me is a language learning program designed to help students acquire new languages naturally through conversation, community, and meaningful interactions. More than teaching English or Portuguese, the program focuses on creating an engaging learning environment where students feel supported throughout their journey.

As the Brand Designer, I developed the visual identity, creating a brand system that reflects the program's approachable, friendly, and community driven personality.

The goal was to develop a visual identity that stood apart from traditional language schools, which often rely on formal and academic aesthetics. The brand needed to feel welcoming, approachable, and engaging while communicating trust and professionalism.

The identity was inspired by the human connections created through learning a new language. Organic curves and a cast of playful characters were introduced to express warmth, inclusivity, and the sense of community that defines Speak More With Me.

Every design decision was guided by the idea that learning should feel enjoyable rather than intimidating. The visual language was intentionally friendly and flexible, creating a brand that appeals to students of different ages, backgrounds, and language levels.