Client: Gillette

This was a holiday / creative conceptualization request, the client only sent the product so I had to develop the whole concept, the request was very vague so I had to come up with all the resources.

I did research and the main idea was to focus the design in the copy ( basically complement the design with gift boxes), since there was a lack of assets most of my research was done to obtain elements that I could use to avoid the idea to be basic and boring I also gave the color palette monochrome tones, this gives a fresh look and feel, inspired on the brands and product type. I added shadows and lights to make it look more realistic and to create a composition between the products and the supporting elements